italian shop
Developed a vibrant brand identity system for a prosecco concept, combining expressive illustration, editorial typography, and cohesive print materials across brand touchpoints.
Brand Concept
Alongside the identity system, a range of printed communication materials was designed, including business cards, promotional leaflets, and a small editorial catalog presenting the product concept and brand story. The visual language was extended through custom illustrations and graphic elements used consistently across all applications.
The result is a coherent brand ecosystem that connects identity, printed communication, and visual storytelling — supporting both physical event presence and digital promotion.
Brand concept development, logo and visual identity system, custom illustration design, typography system, business card design, promotional leaflet design, editorial catalog layout, brand storytelling assets, print production preparation, mockups and visual presentation.
Visual Identity Development
Created a complete visual identity for a prosecco-focused lifestyle concept designed for mobile and event-based beverage service. The project focused on building a playful and recognizable brand personality capable of standing out in dynamic social environments such as festivals, pop-up events, and street-based food and beverage concepts.
The visual direction combines bold typography with expressive illustration to communicate energy, spontaneity, and the celebratory character associated with sparkling wine culture. The brand concept was developed to remain flexible across multiple touchpoints while maintaining strong visual recognition.
Alongside the identity system, a range of printed communication materials was designed, including business cards, promotional leaflets, and a small editorial catalog presenting the product concept and brand story. The visual language was extended through custom illustrations and graphic elements used consistently across all applications.
The result is a coherent brand ecosystem that connects identity, printed communication, and visual storytelling — supporting both physical event presence and digital promotion.
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